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    • Yamanashi specialty: Kofu chicken giblets stew
    • Golden Crescent Curry | Golden Crescent Curry Bread
  • COLLABORATION 
    • Shingen Festival Limited Craft Beer SHINGEN RED
    • Drinkable Kikyo Shingen Mochi | Kikyo Shingen Brown Sugar Soybean Flour Latte Base
    • NTV new drama Hot Spot collaboration goods
    • Kikyo Shingen Mochi Sake | Kikyo Shingen Black Honey Soybean Flour Liqueur
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      • Golden Crescent Curry | Golden Crescent Curry Bread
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      • Shingen Festival Limited Craft Beer SHINGEN RED
      • Drinkable Kikyo Shingen Mochi | Kikyo Shingen Brown Sugar Soybean Flour Latte Base
      • NTV new drama Hot Spot collaboration goods
      • Kikyo Shingen Mochi Sake | Kikyo Shingen Black Honey Soybean Flour Liqueur
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  • MASTER PERFUMER

    LUCA MAFFEI

  • MASTER PERFUMER

    LUCA MAFFEI

    The aroma was created under the supervision of one of the world's leading young Italian perfumers who has a knack for manipulating scents.

  • "The Scent of Mt. Fuji" is a room fragrance inspired by the gentle, natural scent of Mt. Fuji, the symbol of Japan.

    It has a refreshing and pleasant scent that evokes clear air, lush greenery, and pure flowing water.

    This room fragrance will help you relieve everyday stress and fatigue and provide you with a relaxing time.

    Made with high-quality essential oils, it provides a long-lasting scent and can be used in a variety of settings, including the living room, bedroom, and office.

    Enjoy a moment of refreshment for both body and mind while feeling the natural blessings of Mt. Fuji.

    "Fragrance of Mt. Fuji" is a room fragrance that recreates the serene natural scent of Mount Fuji, a symbol of Japan. It features a refreshing and pleasant fragrance that evokes clear air, rich greenery, and pure flowing water. This room fragrance helps alleviate daily stress and fatigue, providing a relaxing experience. With high-quality essential oils, it offers a long-lasting scent, making it suitable for various settings such as the living room, bedroom, or office. of Mount Fuji's nature.

     

    "The Fragrance of Mount Fuji" is a room fragrance that recreates the peaceful natural aroma of Mount Fuji, the symbol of Japan. It is characterized by a fresh, pleasant aroma that evokes clear air, abundant greenery and pure running water. This room fragrance helps relieve daily stress and fatigue, providing a relaxing experience. Using high-quality essential oils, it releases fragrance for a long time and is suitable for use in various places such as living rooms, bedrooms, offices, etc. Enjoy the natural beauty of Mount Fuji and refresh your body and mind for a moment.

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    MASTER PERFUMER

    <Introduction to LUCA MAFFEI>

     

    Luca Maffei

    A promising young Italian perfumer

    His official debut was in 2007.

    He completed his classical and economic studies and became assistant perfumer in the family business.

    "My father and grandfather are in this industry. I developed a special sensitivity to perfume from an early age." Having been exposed to raw materials from around the world from an early age, he was overwhelmed by the charm of the raw materials and the mysterious alchemy that combines them, and decided to delve deeper into this unique and wonderful world.

     

    There he began individual training with perfumer Françoise Marine, director of the Givaudan Luxury Perfumery School in Grasse.

    Luca began his experiments during an internship at a great perfumery in Grasse, after studying harmony and historical perfumery with the Jean Carles method.

     

    He returned to Italy and joined M&M Fragrances, signing his first creations. In 2011, he co-founded Fragrance Milano with his father, where he serves as perfumer and CEO.

    Luca Maffei, a young and promising young talent in the Italian perfume world, made his official debut in 2007. After completing his studies in classics and economics, he took over the family business as a perfumer's assistant. "My father and grandfather were in the industr y, so I grew up in perfumer y. From an early age, I developed a special sensitivity." Having been exposed to the world of essences since childhood, Luca says that he was "quickly captivated by the charm of the raw materials and the mysterious alchemy that occurs when they are combined" and decided to master this unique and wonderful world of scents. Luca learned about raw materials, harmony and historical fragrances using the Jean Caries method, and shortly thereafter began experimenting while working as an intern at a major essence company in Grasse. He returned to Italy and joined M&M Fragrances, where he launched his first creations. In 2011, he founded Atelier Fragranze Milano Srl with his father, where he serves as perfumer and CEO

    Luca Maffei, a young newcomer in the Italian perfume industry, made his official debut in 2007. After completing his studies in Classics and Economics, he took over the family business as a perfumer's assistant. “My father and grandfather were both in the industry, so I was immersed in the world of perfume from a young age.

    I have been particularly sensitive to scents since I was a child. "Luca has been exposed to the world of fragrance since he was a child. He said that he was "soon attracted by the charm of raw materials and the mysterious chemical changes that occur when they are combined" and determined to delve into this unique and fascinating field of fragrance. Luca gained a deep understanding of raw materials, fragrance blending and historical perfumes through JeanCaries' learning method, and soon began to experiment and interned at a large fragrance company in Grasse. After returning to Italy, he joined M&M Fragrances and launched his first creations. In 2011, he co-founded Atelier Fragranze Milano Srl with his father and served as perfumer and CEO.

  • 【OAK FOREST】

    Fragrance: WOODY AMBER

  • A majestic place with sacred trees growing everywhere.

    A quiet space in Calabria, Italy

    Bergamot, blessed with the blessings of the earth

    The light adds a touch of lightness, and the sunlight filtering through the trees

    A radiant fragrance

    TOP NOTES

    CIRUS GREEN

    MIDDLE NOTES

    AROMATIC

    GREEN

    NOTES

    WOODY

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    Product details/ Product details

     

    Product name: The scent of Mt. Fuji
    Release date: December 14, 2024
    Price: 12,100 yen (tax included)
    Contents: 200ml
    Accessories: Reed stick (willow)
    Container: bottle
    Packaging: Gift box included
    JAN: 4562403707437
    Manufactured and sold by: Fonet Co., Ltd.
    Importer/manufacturer: Cent Company Ltd.
    Product Features: A solemn and tranquil space filled with divine trees, with bergamot, blessed by the earth in Calabria, Italy, adding a lightness to the fragrance, evoking the glow of sunlight filtering through the trees.

    *"The Scent of Mt. Fuji" is a registered trademark of Hidetoshi Suzuki. Phonet Co., Ltd. has signed a trademark usage agreement for this trademark.

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  • How to use

    ① Insert all the sticks into the bottle and soak them in the liquid. Please note that if you use fewer sticks, dust may easily get in.

     

    ②When you first start using the product, leave the sticks inserted in the bottle for about 30 minutes to allow them to fully absorb the fragrance. After that, turn the sticks over to spread the fragrance even further.

     

    ③After that, you can turn the sticks upside down to enjoy the fragrance more to your liking. Adjust the strength of the fragrance by turning the sticks over more frequently.

    *It may cause stains, so please be careful not to let the fragrance come into contact with furniture or clothing when handling it.

  • Precautions

    - There may be floating particles mixed in or the product may appear cloudy, but this is due to the natural ingredients and does not affect the quality.
    - Store and use out of reach of children and pets.
    -Store the bottle on a flat, safe place to prevent it from falling over.
    ・Do not spray onto the face, etc. If the product gets into your eyes or mouth, rinse immediately with water.
    ・This product is not edible. Do not inhale.
    ・Please refrain from using on delicate textile materials.
    -Do not use near open flames.
    - Do not store in extremely hot, cold, or humid places, or in direct sunlight.
    - Do not use this product for any purpose other than its intended purpose.
    ・Depending on your physical condition or predisposition, you may feel unwell. In that case, please refrain from using the product and change the air in the room.

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Blue Mt. Fuji Shortcake Tin

Blue Mount Fuji Baumkuchen

Blue Mount Fuji Curry

Red Mount Fuji Curry

Blue Mt. Fuji Cream Soda

Blue Mount Fuji Beer

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Blue Mount Fuji Chocolate Crunch

Blue Mount Fuji Curry Bread

Red Mount Fuji Curry Bread

Mount Fuji Stem Glass

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The scent of Mount Fuji

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