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"Takeda Bushi", shaved Koshu Jidori chicken flakes, will be on sale from February 9th

Products jointly developed with the Ueda Group

· 共同開発商品,NEWS

The breeding period for Koshu Jidori is about 120 days, twice as long as usual.

It has an excellent texture and flavor, and is a major food ingredient that has been featured in many media outlets and popular gourmet manga.

The chicken shavings "Takeda Bushi" are produced at a factory with a patented manufacturing process, and are processed to maximize the original flavor of Koshu Jidori chicken.

We also recommend that you easily make high-quality chicken stock at home and drink it as soup.

Ueda Group Co., Ltd. (Head office: Kofu City, Yamanashi Prefecture; CEO: Ueda Yuki), which operates multiple restaurants such as "Hajime no Ippo Jidori no Ueda", and Fujisan Products have jointly developed a product called "Takeda Bushi", a chicken shavings made only from the breast meat of Koshu Jidori chicken, a brand of meat from Yamanashi, and it will go on sale from February 9th. The initial production run is limited to 1,000 bags.

Sold at their own restaurants and online shops.

In the future, the company also plans to expand its sales channels to supermarkets, department stores, and grocery stores both inside and outside Yamanashi Prefecture.

broken image

▼ Koshu local chicken flakes "Takeda Bushi" product page

https://uedagr.mystrikingly.com/takedabushi

■ The breeding period is about 120 days, twice as long as usual, and the chewy, high-quality taste has been a hot topic in the media.

As the name suggests, Koshu Jidori is a local chicken native to Yamanashi Prefecture.

They are raised on spacious farms for approximately four months, more than twice as long as regular chickens.

The chickens are free-range and given plenty of exercise, which gives the meat a firm texture, a chewy texture, and a rich, delicious flavor.

It has been featured in many media outlets and popular gourmet manga.

Taking into account the long breeding period, Koshu Jidori is a high-end brand of chicken, priced at around 270 to 280 yen per 100g compared to regular chicken.

The chicken shavings " Takeda Bushi " were created with the desire to spread the appeal of Koshu Jidori chicken throughout the country.

The project was undertaken by the Ueda Group, which runs Hajime no Ippo Jidori Ueda, a restaurant renowned for its dishes made with Koshu local chicken.

The product was developed in the form of a processed food so that it can be easily enjoyed in ordinary households.

With the cooperation of the Koshu Jidori Producers' Association, our raw material supplier, we have succeeded in developing a product made using 100% Koshu Jidori chicken.

■ Produced in a factory with patented manufacturing methods, it is delicious to make the soup stock and drink it.

The reason we chose the "shaved bonito" style is because it makes the difference in taste more obvious.

We commissioned a factory with a patented manufacturing process to process the chicken so as to make the most of the rich, original flavor of the Koshu Jidori chicken.

It can be used as a substitute for bonito flakes to take a variety of dishes to the next level, or you can use chicken flakes generously to make stock to drink various soups.

The initial production run is limited to 1,000 bags.

Sold for retail sale to general consumers and for commercial use.

Initially, the company will begin selling its products at two restaurants operated by the company and at a direct sales outlet run by the Koshu Jidori Producers Association.

After that, we aim to expand our sales channels to supermarkets, department stores, grocery stores, etc. both within and outside the prefecture.

In order to raise awareness of the product, the company also plans to exhibit at the Supermarket Trade Show to be held at Makuhari Messe from February 17th to 19th.

Furthermore, we will also be participating in local tax donation programs in our local city of Kofu, thereby contributing to revitalizing the local community.

●Product details information

Official product name: Takeda-bushi chicken shavings

Release date: Tuesday, February 9, 2021

Contents: 50g

Ingredients: Chicken breast (produced in Yamanashi Prefecture)

Expiration date: 9 months from date of manufacture

JAN: 4562403707000

Suggested retail price: 2,190 yen (excluding tax)

[About Ueda Group Co., Ltd.]

Head Office: 4-9-3 Kamiishidate, Kofu City, Yamanashi Prefecture, 400-0041

Representative: President and CEO Yuki Ueda

Established: July 2014

Phone number: 055-234-5210

Business description: Management of restaurants "Hajime no Ippo Jidori no Ueda" and "Ginsharidokoro Yoneemon"

Restaurant consulting business

<Directly managed restaurants>

First Step: Local Chicken Ueda

https://uedatakeout.mystrikingly.com/

Silver rice restaurant Yoneemon

https://komeemon.mystrikingly.com/

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